Creating An Office Design With Promotion In Mind

There was once a time when offices were solely dedicated to labouring – taking the lead from factory production lines to pump out products as quickly as possible. Today, they are so much more; offices are innovative designs created to inspire and group employees together to get challenging work done on time and to the highest quality.

There is another area which the contemporary office design can help with too – promoting its products to clients.

This is often an under-utilised benefit of workplace design – the office can be used as a showroom, a window into how the business operates. With many firms creating products for external clients, hosting them in a space that will impress them is vital. It’s half the battle won, in fact – if a first impression is a good one, telling a client that they’re dealing with a professional company who is dedicated to its work, they are far more likely to take on board what is said.

As an example of how an office can be designed to promote products, we are going to relate our project for Globus Medical.

Creating An Office Design With Promotion In Mind

The Client

Founded in 2003 and based in the United States, Globus Medical is a leading medical device manufacturer with the remit of improving the quality of life for patients with musculoskeletal disorders. Its senior management team is helping drive significant technological advancements across a complete suite of spine, trauma and robotic products.

With an expanding UK presence, Globus Medical wanted to open a centrally positioned location close to Airport links and able to service London and the surrounding markets. Its new UK Headquarters would need house its Sales, R&D, Training and Support Services, together with conference facilities for visiting surgeons and other professionals. With views of Heathrow Airport’s runways, over 4000sqft was identified to bring together the teams and facilities for their new office – so an attractive design was vital to complement all this.

The Project – How We Created The Office Design

The management team, led by Ruvindra De Alwis, wanted to ensure that Globus colleagues, visiting clients and medical professionals were able to enjoy a welcoming experience, work in a functional workplace and to be able to showcase its industry leading products.

We were awarded the contract to work with the Globus team and ensure a smooth occupation across the summer. Our solution was our in-house ‘SQA Office’; standing for ‘Simple, Quick and Affordable’ it was created to help busy clients achieve a ‘work-ready’ space in just 6 weeks.

Globus were able to choose furnishings & finishes from SQA’s modern, fit-for-purpose palette and the Active team delivered a CAT A office design & fit-out to include office and meeting spaces, open plan work areas, collaborative spaces and showrooms resulting, in a fabulous new workplace in just the 6 weeks, no overruns, no scope creep, and all within budget.

“It was great working with the whole team from Active Workplace Solutions. From my initial meeting, they gave me the confidence that could deliver what I required in a fast and efficient manner. They assisted in all aspects of the fit out, from the office design, meeting my budget requirements, to helping us to choose the office furniture.

The installation team were fantastic, they were extremely efficient, and their work rate was outstanding, it was amazing to see the progress on a daily basis. Being my first office relocation project, I am so delighted that I partnered with Active as they were a pleasure to work with and trust. The feedback from my sales team has been highly complementary as to the quality of the fit out and the overall design. We are now ready as a company for the next chapter.”

- Ruvindra De Alwis, Globus Medical.

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